AppsFlyer dominates with 60% Android market share and 50% iOS market share globally, followed by Adjust with 24% and 26%, and Tune with 10% and 9%, respectively.
When isolating Android apps with over 10 million installs, we see a tighter race with AppsFlyer still leading the pack, although by a smaller margin with 35% of the market, followed by Adjust with 29% and Tune with 22%
Kochava and Tune have high uninstall rates on Android and iOS, respectively, while AppsFlyer and TalkingData assume the top 2 positions across both platforms.
AppsFlyer’s leading market share position is likely to grow even further in the future, thanks to its 80%+ market gain among new apps on the past month.
ACCESS TO ALL ADVANCED INFORMATION INCLUDES CATEGORIES, TOP CHARTS, APPS AND MUCH MORE!
ACCESS TO ALL Android APPS ADVANCED INFORMATION INCLUDES CATEGORIES, TOP CHARTS, APPS AND MUCH MORE!